When In a Funk, This Works

authentic brand story conscious business mindset Nov 25, 2021

Gratitude is the way out - and changes everything. 

My Spiritual Mentor & Guide said to me, “Lee, you need to write a gratitude list.”  And my eyes would roll so far back in my head!

You see, the time you NEED to write a gratitude list is the time you DON’T (and sometimes won’t) do it!

And for us in business, this time of year is when we need it most. It’s anxiety producing. Looking at year end goals still needing to be met, closing out clients, and yes, the holiday season that compounds it all with it’s high expectations for a cozy and festive time of year. 

All this pressure - to not feel overwhelmed this time of year would take a miracle... or how about trying a little gratitude. 

Research (and common sense) shows that being grateful can lift our spirits and make us happier - IF used consistently.  

Just like your brand messaging, when gratitude is used consistently, the message gets through to our brain and we get traction. 

So if you find yourself in a pessimistic funk that you just can’t seem to break free from, try adding a little gratitude to your life. 

Start small. Notice that first yummy sip of your morning coffee and say ‘thank you’. 

Notice the unexpected break in a very busy day and say ‘thank you’. 

Really look into the eyes of your child or your dog and appreciate their love for you. 

Keep doing this, moving through your day acknowledging the little things that you are grateful for, you will become more in tune and more easily recognize the bigger things.     

At first, It may even feel awkward and forced. But the simple act of inviting gratitude into your life will start the cascade of emotions and actions which will get you smiling. Eventually. 

Ways to cultivate gratitude

Keep a gratitude journal. Each night, list 5-10 things you are grateful for. It takes a few minutes and sets you up for a good night's sleep. (yes, it really works!)

Notice nature. Walk in nature and notice. See the bounty and feel the abundance. The leaves, the life scurrying and flying about.  Nature does it for me every time - even if I’m looking out the window. 

Cultivate Appreciation Consciousness. Mindfulness meditation is great to amplify your gratitude. Get quiet for 5 minutes and bring to mind what you appreciate in your life. Better yet, cultivate an attitude of gratitude to fill your day. 

Feeling grateful is a choice. It’s the way out of anxiety, loneliness, and despair. Find one thing to be grateful for. It works every time.




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