The importance of brand messaging is lost on most people in business. This isn't an assumption. I...

I don't know about you, but the formula for success that my parents gave me growing up may have...

Do miracles belong in business? You bet they do!  Let me explain. Because this is key...

Quite frankly it was the shock of it all. The build up and then the actual exertion...

What's the most important question to ask yourself when starting work on a new marketing...

I see it all the time. Marketers throwing money at the wrong place at the wrong time. 

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You’re not closing sales and revenue is down. But it’s the lost opportunities...

Whether you’re just starting out or deciding to rebrand, figuring out how to brand...

Jen came to me exasperated. She was living a slow demise in a cubicle selling affiliate marketing...