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THOUGHT LEADERSHIP CONTENT · FOR FOUNDERS, LEADERS, AND THEIR ORGANIZATIONS

​Your Expertise,

Published Weekly,

In Your Voice

Be known as the go-to person in your field. Strategy, ghostwriting, and publishing.  ​

Plans from $1,500 a month.

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"Be impeccable with your word."

Don Miguel Ruiz, The Four Agreements

That's the standard I write to. Your words, true to the work you built. 

Maintaining integrity, every time something goes out under your name.

Is Your Big Message Still In Your Head?

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​Don't you have better things to do than sit there and try to figure out what to post? What to do about that talk coming up?  

 

Week after week after week. ​

​

You've become the bottleneck in your own business. 

   If you find yourself...

​

  • intending to post, but the week gets away from you

​​

  • rewriting drafts that don't sound like you

​

  • watching louder voices with half your depth win the stages

​​​

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“Oh yeah, that's exactly what I was trying to say.”

Nothing in my business was flowing. All my marketing was chaotic.  Lee set it up in a way that she just pulls it right out of you and clarity is the result."

- Kathleen Johnson, State Farm Insurance, Denver, CO

Human Posts Still Win On Engagement.

1 Mil+

times people flagged LinkedIn posts as AI slop in just two weeks

40%

fewer views for generic AI posts

(AI slop)

41%

Long-form LinkedIn posts are fully

AI-generated

​​

Summarized in Originality.ai's Survey:

Wellness and Personal Development is

the most AI-saturated category on LinkedIn.
​

Sources: LinkedIn and Pangram data reported by Fortune, October 2026. Originality.ai analysis reported by PPC Land.

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A Story: Rainstorm Solutions
Stormwater Management, Growing Organically

Optimized website copy, a monthly blog and

an FAQ on every key page. 

No paid ads.

 

In one 30-day cycle (fall 2026):

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Cited

AI cites Rainstorm Solutions for

"drainage and stormwater"

search questions

148

blog article visits in the first month tracked

73%

increase in organic search visitors

after content optimization

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“Our reputation has grown, and so has our revenue, from organic traffic alone.”​

Rainstorm is on the first page of Google, and now AI answers cite us too. Lee built us a website that works around the clock. People find us when they search for help with drainage and flooding, and they call."

 

​- Bill Aldridge, President, Rainstorm Solutions

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Publish Strategic Content While Freeing Up Your Time

introducing

The Monthly Content Retainer

What's Included

Monthly Interviews Conversations where I capture soundbites, what you know, in your words.

Real Content: Your point of view, organized around your approach. In your own words, and written in story copywriting. Content for posts, talks, proposals, and all your collateral.

LinkedIn Posts Written in your voice, and following your strategy and current trends for engagement. Delivered ready to publish.

Articles and Newsletters Long-form pieces that build authority and get cited by search and AI. 

Monthly Results Report GA4 shows what's working, so every month gets smarter.

Written in Your Voice with Your Soundbites

Two examples from client Thought Leadership Libraries, in their voice.
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Kathy Magnusson, 

Wildewood Learning

"The most powerful tool in any organization serving children and families is a calm, grounded adult.

 

Creating safe environments requires adults who understand themselves first; their own stress responses, emotional triggers, and patterns of reaction"

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Laurie Conaty,

Licensed Clinical Therapist

"If you can't name it, you can't change it.

 

The most powerful moment in any session is not when the insight lands.

 

It is when it gets named out loud."

Welcome to Soul Story Creative

Lee Aldridge, Brand Strategist and Thought Leadership Writer

 

I interview you, find your point of view, and write every piece in your voice.

 

I've spent more than 20 years in digital marketing and built 76 Communication Libraries for business leaders.

 

Straight talk. So people get it.

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My Vetted Team Is Your Team

Gain access to a stellar group of professionals I’ve built over 20+ years in digital marketing.

​

Need web design, SEO & AEO optimization, or systems support?

 

​No problem. My marketing department is yours.

No upsells. No tools you don’t need.

Without ever sacrificing quality & excellence.

Choose Your Plan

Website Conversion Content  

$1,500/month

​

For established businesses that need steady, findable content.

​

  • Key messages and FAQs, from our first interview​

  • 1 interview a month​

  • 1 blog article a month, written for search and AI​

  • 1 monthly email newsletter content​

  • 4 LinkedIn posts a month​

  • Website text updates, up to 1 hour a month​

  • Monthly GA4 report

Thought Leadership Content 

$2,500/month (most chosen)

​

For founders and leaders ready to be known for what they stand for.​

​

  • Built on your Signature Foundation: Brand Story, Signature System, & Thought Leadership Library​

  • 2 interviews a month, about 45 minutes each

  • 8 LinkedIn posts a month​

  • 1 long-form article or newsletter a month, 1200 to 2000 words​

  • Published to LinkedIn and your blog​

  • Two revision rounds on every piece​

  • Monthly GA4 report​ 

Speaker Track  

$4,000/month ​

​

For founders with stages, trainings, and curriculum.​

​

  • Everything in Thought Leadership

​

  • A second long-form piece each month​

  • Up to 6 hours a month of keynote, workshop, or curriculum writing, and website copy & content updates.​

​

  • A quarterly strategy session: We review your results, plan the next 90 days of content, and map your message to your next keynote, launch, or program.  

Tier 2

Tier 3

Tier 1

​Your Time Commitment: 2-5 hours a month.

Minimum: renewable 3 month cycles

Tiers 2 and 3 start with the Signature Foundation, a one-time $5,000 project.

For Comparison: LinkedIn ghostwriting agencies can charge $5,000 a month for posts alone.

My plans include strategy, writing, publishing, and Google Analytics reporting to measure ROI.​​​​​

Need a new website first? Bundle This With The Signature Website. 

What Is Bad Content Costing You?

When Content Isn't Planned
  • Louder voices with half your depth win the stages and contracts​

​

  • Prospects look you up and find old or thin content​

​

  • AI search quotes someone else​

​

  • You stay the bottleneck to your own visibility

​

  • You waste time, money and resources instead of growing

When It's Consistently Strategic & Clear 
  • People know what you stand for before you meet & either resonate or don't​

​

  • Discovery calls start warm​

​

  • Referrals can explain what you do​

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  • Your content shows up in search and AI answers​

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  • Your message keeps working without you doing the writing, in your voice

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"Having gone through the Soul Story Brand process, I relaunched in a powerful way, securing an 18-month-long government contract for my CARE program.

 

And another large contract came in only a few more weeks."

Michelle Black

Founder, Elegrow

"Lee's approach helped us uncover our true identity and create a strategic foundation for growth.

 

Now, we have a consistent message across all platforms, guiding our hiring, marketing, and customer engagement.

Soul Story Creative knows your company often better than you know yourself!"

Elizabeth Tarbell

Consultant, CFO & COO, Sofizia

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"I appreciated that Lee focused on strategy. We had hit a growth ceiling and I knew we needed to rebrand the website. But we got so much more than a good-looking website.

We now have a smooth-running marketing machine that integrates well with our CRM. And we have new qualified leads to follow up on daily!"

John Bugg

Jebco Weather Defense

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"Finally my message was clear and beautifully expressed, both visually and with words.

 

And within a few weeks of my stunning website launch, I sold my $10,000 book launch package." 

Diana M. Needham

Book Marketing Consultant

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"I went for years with website shame. It didn't express who I am and what I really do. Lee and her Soul Story Creative team have the experience, the technology and artistic design expertise, and most importantly, the system, to take the complexity of what I've created over all this time and distill my brand from it." 

Carmell Clark

Executive Coach

Answer the Clarifying Questions, then meet with Lee on Zoom for a 2-hour strategy session.

Get clear, distinct brand positioning and messaging in about 2 weeks, and go-to-market strong -- and without the long-term commitment.

Let's get you out there! 

HOW IT WORKS

Simple Steps to Success

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It all starts with a single first step.

Clarify

Book a Content Call.

1
Create

Build strategic content.

2
Publish

You approve. It goes out.

You get a monthly report.

3

Frequently asked questions

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