I don't tell you who to be. We show the world who you are.
Visibility Without Clarity is Noise
You're creating content every day, but no one's booking calls.
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Your website doesn't convert.
Your LinkedIn posts get crickets.
And every time you try to explain what you do,
people's eyes glaze over.
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This happens as we grow and expand in our business,
and it gets disjointed and unwieldy.
You know you need a real roadmap—
You need clear messaging, cohesive strategy, and a plan to get clients, without burning out.
This has got to stop:​​
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Wasting time and money on marketing that doesn't work
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Causing the bottleneck in your own business
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Cranking out content that gets no engagement
You just need someone you can trust to
pull it all together for you, and hand you the plan. ​​
Introducing
The Quickstart Brand Story Playbook
​Your Done-for-You & Ready to Use
Your complete brand messaging system and go-to-market playbook —built in 2 sessions—so you can finally update your website, write confident social posts, and show up without second-guessing every word.
Strategic | Soulful | Aligned
What You Walk Away With
Your Set of 5 Story Power Soundbites
The core messaging within your brand guide, you'll use these everywhere—website, LinkedIn, discovery calls, social posts. Written, refined, and ready to use immediately. (No more staring at a blank screen wondering what to say.)
Your Soul Story Brand Guide
Five powerful sections that distill your authentic voice, message, and market position into a strategic narrative you can use everywhere — from your website and social posts to pitches and presentations. This is the foundation that makes every word you write (or say) attract the right people — and lasts for years.
Visual Brand Design & Photography Prep
This section of your Brand Story Guide defines your website navigation for a stellar customer journey, offers recommendations for your colors, fonts, and imagery that reflect your authority, personality, and offer.
Your Simplified Marketing Roadmap
A custom, actionable roadmap that tells you exactly where to focus your time and energy to grow visibility, authority, and trust. You’ll know what to do first, what to skip, and how to stay consistent without burning out.
Your AI Co-Pilot Toolkit
Custom prompts tailored to YOUR voice so you can use AI to generate fresh, on-brand content fast—without sounding like a robot. (ex. email sequences, website copy, LinkedIn profile, all your marketing copy)
What Happens When You Don't Get Clear: ​​
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​You keep spinning your wheels on content that doesn't convert
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Your ideal clients hire someone with less expertise but relatable, branded content
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You waste another year "figuring it out" instead of growing
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Your business stays stuck at the same revenue—or worse, declines​
But When Your Brand is Clear:
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Your ideal clients recognize you instantly ("This person gets me!")
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Discovery calls convert because they're already sold on working with you
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Marketing feels natural, not forced, your stage presence moves audiences
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You and your team becomes more efficient at content creation
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You content says on-brand no matter how big your team
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Your calendar fills with prospects & opportunities
What My Clients Are Saying
Thank you for the time you spent with me pulling together my "marketing mess". In short order, you breathed life and soul into my business!
Lee has great ideas and a process that worked. In addition, she listens to understand my vision for my business and does what I've been unable to do on my own - put it into words. I did not have the same experience with a group program that I was part of in the past.
Kathryn Magnusson
Wildewood Learning Center
Lee captured my heart!!! Lee's spiritual piece and her questions allowed her to really get to know me and what gifts I bring to my business. I am a spiritual person, and it meant so much to have our meditations to begin our sessions. It was a pleasant surprise and was so grounding. I really enjoyed this experience.
Now I can’t wait to get up in the morning! I'm ready to work on my dreams. I have a clear and approachable plan. I am crystal clear on what to focus on now to accomplish my goals.
Helen Plehn
Helen Creates Beauty
Welcome! Allow Me to Introduce Myself
Choose Your Path
Schedule a call to discuss your situation so you can get clear on
the next right step for your business.
Tier1
Brand Story Playbook
$2900
Perfect for: Coaches and B2B consultants who want to DIY their website/content but need the strategic clarity first.​
​What's included:
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Your 5 Story Power Soundbites (written, refined, ready to use)​
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Your Brand Story Playbook (about 25 pages)​
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Visual brand recommendations (logo, colors, fonts, images)​
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AI Co-Pilot Toolkit (custom prompts for YOUR voice​
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30-day Email/Text Support
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One free month in the Outlier Marketing Group
Your strategic foundation— two interview sessions, delivered in 2 weeks.
Tier2
Brand Copy Package
$5500
Perfect for: Coaches and B2B consultants who want to DIY their website/content but need the strategic clarity first.​
​ Everything in Tier 1 PLUS:
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Homepage copy & Canva layout
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About page copy & Canva layout
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1-Service page copy & Canva layout
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Includes Image curation for each page
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1-Lead Generator written, ready to design
Hand to your designer or use mine.
Full Brand Launch
$10,550
Perfect for: Coaches who want the complete done-for-you experience.
Everything in Tier 2, PLUS: ​​
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Visual brand identity (logo, colors, fonts, brand mock ups)
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Website design + build (Wordpress or Wix)
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Professional brand photography session, arranged
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Social media templates (Canva)
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90 days of implementation support & creative direction
Your strategic foundation— two private interview sessions,
and delivered in 2 weeks.
Tier3
Answer the Clarifying Questions, then meet with Lee on Zoom for a 2-hour strategy session.
Get clear, distinct brand positioning and messaging in about 2 weeks, and go-to-market strong -- and without the long-term commitment.
Let's get you out there!
Stand Out, Build Trust and Get New Clients.
When you train your A.I. Partner, you use your custom brand story playbook to build all your in-brand content like:
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Homepage, About Page, and Service pages copy
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Website and landing page copy
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Offers build & descriptions
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Unique blogs that drive traffic
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Email automations copy for lead generation
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Canva templates to build your in-brand pdfs & flyers
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All Social Media posts
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Your workshop, keynote, webinar, and so much more.
Save time, be creative, and have more fun marketing.
I’m feeling more solid, more strategic, and definitely more confident in running my agency.
My marketing efforts were jumbled and disconnected. Lee guided me to set it up in a way that she can pull it right out of you, and clarity is the result. ​Now I have established the brand message and strategic plan for my insurance agency which is growing rapidly!"
Kathleen Johnson
State Farm Insurance
The clarity has been priceless - I know now who I really want to work with.
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This journey is very much tailored to what I need, and Lee always responds quickly to reframe, resend, or create what I need.
There is so much to marketing, and yet your step-by-step approach is doable. I feel smarter about marketing and much more confident!
Amanda Graham
Unbridled Way Forward
“I was asked to present at a conference last minute—and our Soul Story Brand communications library saved me! I didn’t have to overthink it.
I just pulled from our brand messaging, copied what fit, and showed up prepared.
No more feeling forced. Just powerful, aligned content that get my point across.
Lynn Thomas
Arenas For Change
Get the Visibility You Deserve & Need​​​
Stop Confusing People. Start Converting Clients.
The Quickstart Brand Story Playbook is your first step to a proper brand journey.
Stand out in a noisy sea of sameness. Become unstoppable.
Rooted in strategy. Fueled by soul.
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Ready to get started?
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